Why Facebook should be an important part of your social media marketing strategy!
Today we will highlight some of the reasons why you should be using Facebook to help grow your brand and grow your business.
Simply put, your customers and potential clients are on Facebook! And if you’re not there, your competitors certainly are!
Let’s take a look at some Facebook statistics.
Let’s take a look at some Facebook statistics.
- As of the fourth quarter of 2017, Facebook is reported as having over 2.13 billion monthly active users. This represents a 14 percent increase over the previous year.
- Some 60 per cent of the users are said to log into Facebook on a daily basis and spending an average of 20 minutes when they log in.
- There are 1.15 billion daily active users of mobile devices.
- Around 5 new profiles are created on Facebook every second.
- Engagement is reported to be 18 per cent higher on Thursdays and Fridays.
- Business decision makers are daily active users of Facebook and they tend to have more than 200 friends.
- Some 42 percent of marketers report that Facebook is of critical importance to their business.
These figures simply makes Facebook too big an opportunity to ignore!
Later in this series we will take a look at how AscendSocial can help you build your brand and grow your business using Facebook and other social media channels.
